Kellerman

The creative bridge between big ideas
and practical execution

We're an agency that believes creativity only counts when it works. Not just on paper, but out in the real world. That's where we bridge the gap. And we've done it for over 30 years.

See our work
  • Heineken
  • AEG
  • Amstel
  • BlackRock
  • Lebara
  • Trust International
  • Greetz
  • Dovida
  • Birra Moretti
  • Basko
  • DMN
  • DSP
  • Gemeente Amstelveen
  • Nova
  • ONL
  • Open Mind
  • Old Holland
  • RFC
  • SOL
  • WMP
  • Werk op Schiphol
  • NextEnergy
  • SAMSUNG CLIMATE SOLUTIONS
Selected work

Get the backstory

Cooking up AEG's social presence

Cooking up AEG's social presence

Social media
Hitting the apex

Hitting the apex

Photography · Merchandise
Recruiting on a local level with the power of nation wide digital reach

Recruiting on a local level with the power of nation wide digital reach

Campaign
Charging up NextEnergy's breakthrough

Charging up NextEnergy's breakthrough

Social media · Concept · Video
Stepping up the game with Trust International

Stepping up the game with Trust International

Digital · Strategy
Bring the big ideas, we’ll handle the how

How we make it work

01
Understand

Based on a thorough analysis of the strategic plan, we develop insights, suggestions and frameworks to arrive at a communication plan.

02
Expand

The established frameworks serve as the scaffolding on which the communication plan is built.

03
Apply

Building on the concept and plan, we select channels that fit and amplify the message. Communication where it really counts; contextual and meaningful.

Why we make the work

Every brand has a story to tell. The difference lies in what it does. Not beautiful just for the sake of beauty, but work that lands. To us, creativity only counts when it works. Not on paper, but on the street, on the shelves, in hands, and in minds.

We bridge the gap between bold thinking and practical execution. Opportunistic when we can be, realistic when we need to be. 
Within the space you give us, we go all the way.

We are the creative bridge between big ideas 
and practical execution. We bring ambition and feasibility together and translate them into tools that truly matter. Analogue, digital, and tangible. 
Communication that stands out, activates, 
and sticks.

Long story short: we deliver the right answer, whatever your communication challenge may be. And we’ve been doing so for over 30 years.

Frequently asked

Good questions

We have a 'fun' saying: when the shit hits the fan, call Kellerman. We move fast, we're flexible, and we'll happily do whatever it takes to clear every obstacle between you and a result that turns heads. We're equal parts level-headed and a little bit unhinged. Does that make sense? We hope so.
For plumbing. For creativity: pretty much always. We’ll have a cup of coffee, or you can just join us at the bar straight away, and we’ll see how we can turn your big ideas into reality.
Yes. That's what you're paying for. A nicer agency nods along; we'd rather have the conversation now than watch good budget land badly.
The people you meet. No pitch from the seniors, then delivery by the juniors. We're a small agency with big talent; sometimes all of it chips in, sometimes a dedicated team handles the lot. Either way, we match the right people to the right job.
We're translators at heart. We take the big corporate strategy and turn it into something that actually touches the audience. Not a watered-down version of head office, but the same story, made local.
That's not the question, why the fish?
We don't call ourselves a strategy agency, but we know what works. We're front and centre when there's thinking to do alongside you, ideas to rethink, or a reality check needed on whether something can actually be built. That's where our strength lies.
Does a bear shit in the woods? The bigger the better. Bring it on.
We don't vanish at launch. Work only counts once it's out there doing its job, so we stick around to see whether it does, and fix what doesn't.
We don't know either.
Ready to make it work?Get in touch